iCrossing

As a Senior User Experience Designer, I designed and architected a fully responsive experience for a global tire brand. I produced comprehensive information architecture documentation, including functional tools, user scenarios, wireframes, and sitemaps. I developed and designed detailed functional specification documents, conducted content audits, and addressed troubleshooting issues. I fostered a team environment focused on UX innovation and prioritizing end-user needs.

Click or tap on the gallery below to view project work: